Monthly Archives: January 2010

5 reasons to create a Facebook fan page

With more than 350 million active users, Facebook is almost certainly populated by a good chunk of your customer base. The social networking giant is free to use, and has recently introduced “fan” pages for businesses. Setting up a Facebook fan page is easy: simply click on this link and follow the instructions. The real question is why should you set one up?

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Make your blog stand out

There are hundreds of blogs out there, all clamouring for your readers’ attention. So how can you make yours stand out from the crowd? Here’s a quick guide to making maximum impact with minimum fuss.

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Keep your website new with news

What do you want your website content to do for your business? You probably want to attract the attention of search engines, to raise your online profile and to gain potential clients’ confidence in your business. One way you can help achieve all of these goals is to include a ‘News’ section on your website.

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Inviting guest bloggers

Not too long ago we wrote an article about guest blogging. We’re now extending a cordial invitation to you, our readers, to be our guests on this blog.

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The digital marketing benefits of e-newsletters

Sending out a regular e-newsletter is a highly effective way of targeting customers to encourage both repeat and new business. Once you’ve had a template designed, you can send out as many branded newsletters as you like to hundreds or even thousands of recipients – at very little cost.

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