One of our clients was recently talking to me about the value of offering his clients useful information on his [...]
According to an article in the Evening Standard yesterday, the economic downturn is now affecting the PR industry. Middle sized [...]
So, you’re writing a blog. That’s great, but only if people know it’s there. Many marketers and blog writers overlook [...]
One of the first questions we’re always asked by prospective customers is “why should I write a company blog?” It’s difficult to come up with a short answer as the benefits are numerous, so here are our top 10 reasons why your company needs to write a blog.
1) Boost your search engine optimisation (SEO)
Google loves blogs. It’s that simple …
Econsultancy’s annual Marketing Budgets 2011 report, which examines UK marketing spend, was published today. It looks like good news for agencies in the digital and content marketing spaces, as 72% of respondents said they would be increasing their online marketing spend in 2011. This includes investment in social media marketing, blogging and content marketing.
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