Copywriters and content creators should always aim for awesome content. It helps build an authoritative brand, develop a loyal customer base and generate more leads, so it’s well worth the effort that goes in. So, how can you ensure you write awesome content every time? We’ve created this handy guide to help you out. 7…
Timing in content marketing means everything. The logic behind content marketing is getting the right message out, at the right time, to the right audience. Here we’ll explore the importance of timing in content marketing in more detail, so you can make informed decisions about your publishing schedule. Why does timing in content marketing matter?…
Choosing the best keywords for content writing is an important task, but some copywriters don’t pay this enough attention. The right keywords can make a huge difference to your content’s performance, so what are you waiting for? Learn how to pick the best keywords for content writing now! Why you need effective keywords for content writing…
Content marketing goals are super-important. Without them, you can’t measure the success of your efforts or determine that you’ve even finished the job. Here we’ll take a look at some typical content marketing goals, and how to go about setting your own goals to improve your productivity. Why do you need content marketing goals? Content…
There’s a lot of content out there. So, it’s no surprise that people around the world are embracing unconventional content marketing techniques. 42.5% of companies increased their content marketing staff levels in 2016. That’s almost double the amount of marketers churning out content as this time last year. So we really need to find a way to stand…
