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Category Archives: Search Engine Marketing
The Pen is Mightier than the Sword
“The pen is mightier than the sword” is often bandied around as an axiom. Literally, it’s unlikely that you’d be [...]
Tagged Blog, blog writing, keywords
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Keyword grammar
Defining your keywords is a critical moment in a site’s development and can make or break a your search engine optimisation efforts. A little knowledge of grammar and modifiers can help you to select the best keywords.
5 tips for a successful keyword strategy
I went to a Google Adwords seminar recently, courtesy of I.T. support and training company Lucidica, and learned some useful strategies for bidding on selected keywords.
Also posted in Digital Marketing
Tagged Google Adwords, keyword strategies, keywords, Lucidica
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Keep your website new with news
What do you want your website content to do for your business? You probably want to attract the attention of search engines, to raise your online profile and to gain potential clients’ confidence in your business. One way you can help achieve all of these goals is to include a ‘News’ section on your website.
Also posted in Business Blogging, Web Copywriting
Tagged articles, blogs, Business Blog, business blogs, company blog, company news, Online News, Search engines, website news
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Google signs search deals with Facebook and MySpace
Google has taken the next step towards real-time search results by signing deals with MySpace and Facebook to include publicly available status updates in its search index. Google recently signed a similar agreement with Twitter.
Also posted in Digital Marketing, Internet Technology, Social Media
Tagged Bing, Facebook, Facebook updates, Google, MySpace, real-time search, search results, Social Media, The Telegraph, Tom Stocky, Twitter, Twitter updates
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