How to write a product description

Far too  many e-tailers have websites that feature lengthy product descriptions with very little zest or creativity. Writing product descriptions is an art that can help to boost online sales, but in a hundred words or less it can be difficult to convey all the great features that your product has to offer! When you’re writing…

6 common copywriting errors

The English language has several similar-sounding words that are easy to mix up: our editors here at Write My Site often find themselves correcting the following common copywriting errors:

1. Compliment vs complement

Wrong: That dress really compliments your skin tone

Right: That dress really complements your skin tone