New words for content writers

Could web writing soon be transformed by a plethora of new terminology? For example, if I were to publish an online article in which I claimed to be a “nonebrity” would you know what I was talking about? Apparently it would mean I had celebrity status for no apparent reason. We can now all point at Katie Price a.k.a. Jordan and shout “Nonebrity!” the next time we see her. She, of course, might point back and shout “Nomophobe!” which is a person who fears being out of mobile contact.

More than 100 new words and expressions entered the English language last year, from the now-commonplace “credit crunch” to the rather more obscure “moofer”, which is an acronym for a mobile out-of-office worker. The most popular word from 2008 was, however, the dated expression “cripes”, which became Boris Johnson’s trademark expression of surprise as he campaigned during the London Mayoral election. Those who object to 2008’s most popular word being an old one might take comfort in learning that they themselves are known as “doomers” – a brand new expression to describe pessimistic individuals.

Next month we can all look forward to reading masses of web copy about “glamping”: the term refers to the luxurious form of camping undertaken by “nonebrities” such as Peaches Geldof at Glastonbury.


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