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Tag Archives: Business Blogging
Guest piece: A profile of the Mattched IT Blog
Matt Chatterley of Mattched IT is our guest author for the first of a series of features about how businesses are using blogs as part of their marketing activities.
Once in a while, I wonder if the premise under which we run the Mattched IT Blog is good or not – then I stop procrastinating and get back to the business at hand – typically writing up another blog post.
Posted in Business Blogging
Also tagged blog post, blogs, business blogs, corporate blogs, Mattched IT, Social Media
2 Comments
Content marketing ideas
Given that we have recently set up a group on Linkedin called ‘Content Marketing for SMEs’ it seemed an appropriate moment to explore how to get maximum marketing benefit from your content. Let’s start by examining what sort of content businesses can use as part of a content marketing strategy.
Blogging for business: It’s not about you!
What’s the first thing you think about when writing a blog for business? The answer should be your audience. No matter who your target demographic is, they are always your number one priority in creating content.
Posted in Business Blogging, Digital Marketing
Also tagged Blog, blog writing, Blogging, blogging for business, Business Blog, business blogs, write a blog
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Brilliant blogging
A blog is one of the fastest and easiest ways to grow your web presence and provides a superb platform for your business to engage potential customers, without resorting to the hard sell. A recent study of 1,500 SMEs found that blogging increased website traffic by an average of 55%.
Posted in Business Blogging
Also tagged Blog, blog articles, blog management, Blogging, inbound links, indexed pages, website blog, website traffic, Write My Site
1 Comment
Guest blogging: the low-down
One of the best ways to get your company name out there in cyberspace is to publish articles – both [...]