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Tag Archives: content strategy
Digital marketing: how to write your content
A content strategy is crucial for any business that wants to generate leads through digital marketing. Without good content, your blog, website and social media accounts will fail to engage either the search engines or your prospects.
Posted in Business Blogging, Digital Marketing
Also tagged Blogging, Business Blog, content marketing, Digital Marketing, write blog
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Keeping your business blog going
Despite strong statistical proof that blogging can greatly increase the online visibility of a business, it is still one of the first things to slip in busy periods, or in some cases, let drop all together. So, how do you stay focused on your business blog to ensure you are getting the most out of it?
Posted in Business Blogging
Also tagged Business Blog, Business Blogging, content marketing, SEO, updating blog
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Content marketing ideas
Given that we have recently set up a group on Linkedin called ‘Content Marketing for SMEs’ it seemed an appropriate moment to explore how to get maximum marketing benefit from your content. Let’s start by examining what sort of content businesses can use as part of a content marketing strategy.