From GDPR and content marketing to Trump’s Twitter troubles – content marketing trends

From GDPR and content marketing to Trump’s Twitter troubles – content marketing trends

GDPR and content marketing: How you can prepare  There’s been a lot of talk about the General Data Protection Regulation (GDPR) and content marketing recently.  The regulation – which governs how brands are authorised to collect, use and share EU citizens’ data – has been a spectre looming on the horizon since it was adopted in April 2016.  The reality is…

From building audiences with content marketing to ‘The World Cup of Books’ – content marketing trends

From building audiences with content marketing to ‘The World Cup of Books’ – content marketing trends

Top B2B performers focus on building audiences with content marketing  Building audiences with content marketing is the hot topic in the new ‘B2B Content Marketing 2018: Benchmarks, Budgets and Trends — North America’ report.  Yes, it’s that time of year again… Content Marketing Institute (CMI) and MarketingProfs have teamed up once more. This is so they can bring you…

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