Tag Archives: marketing mistakes

10 classic marketing mistakes: Part 2

Welcome to the second and final blog post examining 10 classic marketing mistakes.

6. Being a wallflower

If you don’t ask, you don’t get. Be bold and ask clients and former employers for referrals, and give incentives if necessary. Use your testimonials in all of your marketing material.

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10 classic marketing mistakes: Part 1

I usually write about online marketing on this blog, but for a change I thought I’d address some of the wider issues of marketing as a whole.

In this two-part blog series, I’m going to discuss 10 classic marketing mistakes often made by small businesses.

1. An untargeted approach

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