Tag Archives: SEO Copywriting

In praise of giving away information.

By Emily Hill | Published December 13, 2011

One of our clients was recently talking to me about the value of offering his clients useful information on his [...]

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Attention-grabbing web copy

By Carly Vandenberg | Published June 29, 2010

With so many web pages and only so many hours in the day; potential customers will spend only seconds looking at your site before moving on – so how can you make those seconds count?

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10 classic marketing mistakes: Part 1

By Emily Hill | Published April 27, 2010

I usually write about online marketing on this blog, but for a change I thought I’d address some of the wider issues of marketing as a whole.

In this two-part blog series, I’m going to discuss 10 classic marketing mistakes often made by small businesses.

1. An untargeted approach

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SEO copywriting tips

By Carly Vandenberg | Published April 14, 2010

If you’re looking to get your site picked up by the major search engines, then your copy needs to help attract their attention. The process of creating your content with the search engines in mind is called SEO copywriting.

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70% of small businesses too busy to update blogs

By Emily Hill | Published July 6, 2009

We have today published the results of our blogging survey and we were not surprised to discover that 70% of [...]

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