Author: Ben Parkinson

From Google Trends US election prediction to editorial mission statements: content marketing trends
Collins announce Brexit as ‘Word of the Year’ – everybody sighs
From content personalisation to the ‘Word of the Year’: content marketing trends
From Google’s click-to-message to email marketing turn offs: content marketing trends
From content stagnation to Google Fact Check: content marketing trends
From re-purposing content to the power of exclusivity: content marketing trends
From B2B content personalisation to microcopy: content marketing trends
From Penguin 4.0 to the ‘Trough of Disillusionment’ — content marketing trends
Content marketing trends special edition: HubSpot’s state of inbound report
From mobile content to moment marketing: content marketing trends