News reporting for business blogs

Non-believers often put successful blogging down to luck, rather than hard work, but there are actually a vast number of things you can do to increase traffic and reach the right readership. In the fast-moving world of up-to-the-second information and 24-hour searching that is the internet, one of the most beneficial things that the switched-on social…

Why choosing the right keywords is key

Throughout history, writers have always had to have the nous to choose the right words at the right time. However, for the contemporary blogger or copywriter, word selection has become even more crucial than ever before. Peter Norvig, director of research at Google, has made an educated guess at there being more than 100 trillion…

Resources for content marketers

One of the most essential aspects of content marketing is sharing information – so in honour of this, we thought we’d share some of our favourite content marketing sites with our readers. These pages are full of great resources for digital marketers in all arenas, from content marketing to social media, and should certainly bookmarked…