Mom’s housework strike blog goes global Canadian mother Jessica Stilwell has received global recognition for a blog she wrote after deciding to go on “mommy strike”, and boycott the household chores in order to teach her three daughters some responsibility. The blog, Crazy Working Mom: Diary of a mother on the brink of snapping! followed…
Gov.uk – yay or nay?
Over the weekend, many a small business owner may have noticed the disappearance of the Business Link and Direct Gov websites, which have swiftly been replaced by a new offering known as Gov.uk. The reason for the change is primarily known to be financial. According to the Cabinet Office, running one site instead of two…
Content, SEO and social media news: weekly round up
Google explains stance on guest blogging Google’s head of webspam, Matt Cutts, has explained that the company views guest blogging as a twofold medium – and could be seen as positive or negative for SEO, depending on the circumstances. Speaking as part of an online video, in response to a question asked by a webmaster,…
62% of companies do not have a content marketing strategy
It was only last week that we blogged about BtoB’s latest study, which revealed increasingly positive attitudes towards content marketing, so the results of eConsultancy’s latest report have come as something of a surprise. The digital marketing blog has just announced the results of their first Content Marketing Survey Report – a survey which showed…
Content, SEO and social media news: weekly round up – 21/09/2012
Social media mockery for Waitrose Earlier this week, supermarket chain Waitrose posted a seemingly innocent question to users on their Twitter account, asking followers to complete the sentence “I shop at Waitrose because…” and use the hashtag #waitrosereasons, to highlight the reasons why people chose their brand. The situation quickly turned sour when posters began mocking…