How to create a content marketing video script that gets results!
You may not be Tarantino, Sorkin or Welles, but you should be able to write an effective content marketing video script. However, it’s easier said than done. Video is a relatively new medium and many marketers aren’t yet used to writing for the screen. Don’t …
Google cracks down on non-optimised sites: What does this mean for your content?
Non-mobile optimised sites are about to give marketers a serious headache. Two of the largest digital companies in the world have recently announced new measures to combat non-mobile-friendly sites. You need to get on the optimisation bandwagon (and fast) if you’re going to avoid the …
From disruptive content to Facebook Instant Articles – content marketing trends
Gain corporate cohesion with disruptive content ‘Disruptive’; it’s one of those buzz-phrases that can used as a by-word for almost anything the author deems unsavoury. But, in true millennial style, this word has been turned on its head and has become one of this year’s …
Which social media sites should my business use?
Choosing which social media sites to use for your business can be difficult – social media is time consuming and there’s often conflicting advice about which channel is most important. One way to decide is to base your social media communications on four factors: your …
Content SEO and social media news: weekly round-up
Google +1s better than Facebook likes for search Two studies have found that the number of Google +1s a page receives has a notable impact on its search ranking. A correlation study by Moz found that, after Page Authority, a URL’s number of Google +1s …
5 ways to improve your Facebook page – today!
Does your brand’s Facebook page need a bit of a refresh? Here are five simple changes that can revitalise a stagnant page: 1. Update your cover photo Gone are the days when you could simply add a logo as a profile picture and leave it …
