Gary Illyes confirms there are no three set Google ranking factors For some time now, a group of mistaken folks had believed they’d stumbled on the holy grail of content marketing: three universal Google ranking factors. In case you’re yet to be initiated, Google ranking factors are a set of rules that determine how well…
Choosing the best keywords for content writing is an important task, but some copywriters don’t pay this enough attention. The right keywords can make a huge difference to your content’s performance, so what are you waiting for? Learn how to pick the best keywords for content writing now! Why you need effective keywords for content writing…
B2B content loved by commercial buyers Informative B2B content is frequently the decisive factor in choosing a commercial vendor. That’s according to new research from Content Marketing Institute in conjunction with SmartBrief. 81% of B2B buyers will conduct research before bringing a new vendor into the picture. However, just 24% prefer content that comes from…
The optimum length for web content depends on a variety of factors, including the audience for the piece, the goal of the content and where the content appears. Despite these variables, a number of studies have tried to quantify what length may work best for a number of different goals. The ideal length for engagement…
Google+ is fast becoming one of the most crucial additions to any business’s social media strategy. According to Business Insider, Google+ has 359 million active users, which shows a 33% increase in the last year, and puts Google+ ahead of Twitter, and second only to Facebook. Since Google+ is part of the world’s leading search…
