4 great ways to distribute your content
If you don’t distribute your content properly, no one will see it. All that time, effort and money you put into creating a truly awesome piece of content will go to waste because it won’t reach your target audience. So, for every type of content …
From SEO and content marketing to Trump’s tweets (again) – content marketing trends
Will SEO and content marketing work together in 2018? SEO and content marketing have long been separate entities. However, new research suggests they’ll come together to become a force to be reckoned with in 2018. 57% of respondents claim that ‘relevant content creation’ is the …
How to write Halloween content!
All Hallows Eve is fast approaching, so we thought we’d brush through the cobwebs and have a look at how to write Halloween content this year! So, put on your ghost-busting outfits and get ready to write – we’re going in! Why should you write …
From Google ranking factors to Twitter’s new character count – content marketing trends
Gary Illyes confirms there are no three set Google ranking factors For some time now, a group of mistaken folks had believed they’d stumbled on the holy grail of content marketing: three universal Google ranking factors. In case you’re yet to be initiated, Google ranking …
How to do content marketing on a modest budget
Most businesses think that content marketing costs the earth, but it really doesn’t have to. There are plenty of ways to do content marketing on a modest budget, you just need a bit of knowledge and know-how to back you up. Perfect for a one-man-marketing …
From interactive content to the 'presidential we' – content marketing trends
Have you got the memo about interactive content? 79% of content marketers already deploying interactive content plan to use it more over the coming year. This is up from 75% who said they’d use it more in 2016. That’s the headline stat from ‘The Symphony …
From interactive content to the ‘presidential we’ – content marketing trends
Have you got the memo about interactive content? 79% of content marketers already deploying interactive content plan to use it more over the coming year. This is up from 75% who said they’d use it more in 2016. That’s the headline stat from ‘The Symphony …
9 tips for promoting your content
Promoting your content should be at the top of your priorities list – after all, you want as many people as possible to see it. Many marketers write a fantastic hard-hitting blog, blast it out across social media and then forget about it. This seems …
From WordPress on website-based publishers to teens reading fake news: content marketing trends
WordPress: there’ll always be a place for website-based publishers In an age where social media/publisher apps like Facebook, Twitter and Medium seem to be taking over, what’s happening to website-based publishers? Are they becoming obsolete? WordPress doesn’t think so… Cameron Albert-Deitch asked the main website-based publishers …
From re-purposing content to the power of exclusivity: content marketing trends
Re-purpose, re-write and re-share to maximise your content value A new study by Scoop has found that the vast majority of content marketers are missing out on potential revenue by failing to repurpose their content. According to the research, a measly 17% of content aficionados …
